Industrial

Case Studies

Industrial

General Manager Product & Marketing – Complex Regulated

Context
Following the arrival of a new commercial executive, the organisation restructured to unify product, pricing, and marketing into a single function. The aim was to deliver a more integrated go-to-market strategy and greater consistency in customer engagement.

Talent Implications
The role required a leader with expertise across product management, pricing, and marketing, who could navigate strict regulatory settings while improving customer retention and commercial performance.

Search Strategy
Trova focused on Melbourne-based talent from regulated sectors such as telecommunications, airlines, financial services, insurance, and wagering. Target candidates were general managers with breadth across product and pricing and proven leadership in marketing.

Outcome
An executive with extensive experience in pricing, revenue management, and marketing, largely from the airline sector was appointed. Their transformation background and ability to deliver results in competitive environments positioned them strongly for success.

Chief Procurement Officer – Asset-heavy Industrial

Context
A major trans-Tasman organisation in the agriculture and manufacturing sector created a Chief Procurement Officer role to establish procurement excellence across its operations. The role was designed to embed governance, consistency, and value-for-money practices in a decentralised environment, while supporting significant capital projects and ESG priorities such as carbon reduction and Modern Slavery compliance. More

Talent Implications
The appointment required a commercially astute procurement executive with expertise in logistics, supply chain, and category management. The successful candidate needed to balance strategic influence with hands-on delivery, uplift procurement maturity, and navigate long-term supplier relationships while driving compliance and sustainable sourcing practices.

Search Strategy
The search targeted senior procurement and supply chain executives from asset-heavy industries including manufacturing, infrastructure, energy, and agriculture. Candidates needed to demonstrate success in embedding frameworks, delivering measurable savings, and managing ESG requirements, while engaging effectively at both operational and executive levels.

Outcome
An experienced procurement leader with over two decades of senior leadership across logistics and supply chain was appointed. They brought a proven track record of leading multimillion-dollar portfolios, delivering savings and procurement transformation, and embedding ESG-aligned frameworks across complex industries. Their approachable style, integrity, and stakeholder engagement capability positioned them to align processes, uplift procurement practices, and deliver a sustainable sourcing strategy to support future growth.

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